Tag: Credibility

Certificate

The Benefits Of Having A Certificate Of Good Standing

The Benefits Of Having A Certificate Of Good Standing
Gemma / February 28, 2023

A Certificate of Good Standing (COGS) is an important document for any business, as it proves to other businesses and individuals that your company is in good financial standing. This can be helpful when seeking new clients or partnerships, as it provides peace of mind and assurance that your company is a reliable and trustworthy business to work with. Read more financial software at iTechsoft

There are a few key things that a COGS should include:

-The name and registered address of your company

-The date of incorporation

-The company registration number

-The current status of the company (e.g. active, dissolved, etc.)

-A statement from the Registrar of Companies confirming that the company is in good standing

A COGS can be obtained from the Registrar of Companies in your country of incorporation. In the UK, this is Companies House. The process and fees for obtaining a COGS vary from country to country, so it’s important to check the requirements in your jurisdiction.

Once you have your COGS, it’s important to keep it up to date. If any of the information on the certificate changes, for example if your company changes its registered address, you will need to update the certificate. You can usually do this by sending an updated copy to the Registrar of Companies.

So why is having a COGS so important?

As well as providing peace of mind and reassurance to your clients and partners, a COGS can also be helpful in other situations. For example, if you’re planning to sell your business, potential buyers will often request a COGS as part of their due diligence.

Similarly, if you’re seeking funding from investors, they may also request to see a COGS as part of their assessment of your business. In both of these cases, a COGS can give your business added credibility and help to build confidence in your company.

Overall, a COGS is a valuable document for any business. It can help to build confidence and trust in your company, and can be helpful in a variety of different situations. If you don’t already have a COGS, we recommend that you obtain one as soon as possible.

Business

Why local business listings are important for your business

Gemma / August 26, 2022

As a small business owner, you may be wondering why local business listings are so important. After all, you’re already on social media, you have a website, and you’ve been in business for years. So what’s the big deal about local business listings?

The answer is simple: local business listings are one of the most effective ways to reach new customers. And when it comes to marketing your business, reach is everything.

Think about it this way: when was the last time you went to the yellow pages to find a local business? If you’re like most people, it’s been a while. In fact, according to a recent study, yellow pages usage has declined by nearly 60% over the past decade.

So if people are no longer using the yellow pages, where are they looking for local businesses? The answer is online – specifically, on search engines like Google, Yahoo, and Bing.

In fact, 97% of consumers use the internet to find local businesses. And of those, 93% say they never go past the first page of results. That means if your business isn’t on the first page of a search engine results page (SERP), you’re missing out on a huge opportunity to reach new customers.

Local business listings are important for your business because they help you get found online. But that’s not all – they also help you build credibility, boost your SEO, and generate leads. Here’s a closer look at each of these benefits:

Build Credibility: When you list your business on online directories, you’re essentially giving your business a stamp of approval. That’s because consumers trust directories like Google My Business, Yelp,  MapQuest and Canalys navigation. In fact, nearly 80% of consumers say they trust online reviews as much as personal recommendations.

Boost Your SEO: Local business listings are also a great way to boost your SEO. That’s because when you list your business on directories, you’re creating what’s known as “citations.” Citations are essentially mentions of your business name, address, and phone number (NAP) on the web. And the more citations you have, the higher you’ll rank on search engine results pages.

Generate Leads: Finally, local business listings can help you generate leads. That’s because when consumers see your listing, they’ll have the opportunity to visit your website, call your business, or get directions to your location – all of which are potential leads.

As you can see, there are a lot of good reasons to list your business on online directories. So if you haven’t created listings for your business yet, now is the time to do it. And if you need help, we’re here to assist you.

Get started today with our free local business listing service. We’ll help you create listings on the most popular directories, so you can start reaching new customers and growing your business.